Filler Up!

You choose how you want to look, and Smart Cover is here to support your vision. Want to cover up a skin concern? We’ve got your waterproof Concealing Crème. Think you might be ready to try filler injections for a more youthful appearance? Filler up!

As we age, our faces lose the plumpness, elasticity and firmness that we associate with being young.  Round cheeks, pouty lips and smooth, line-free skin are pretty much what you think of when you hear the term “baby face.” So how do filler injections help turn back the clock?

Filler Up

Hyaluronic acid gel, better known by the brand name Juvederm, “works by holding in water at the injection site and acting as a cushioning agent. It adds temporary volume and a smoother appearance to skin.” This is used to restore plumpness to the lips, nasolabial folds, outer corners of the eyes, and other facial areas that can become hollowed by age.

The results typically last from six months to a year, in some cases lasting even longer than that. If you decide you want to do undo the results before then, an enzyme called hyaluronidase will dissolve the substance.

Even twentysomethings are getting in on the act, according to Cosmopolitan.com. Young folks who want to stop wrinkles before they start, or maybe just want more luscious lips, are seeking filler injections now. Kylie Jenner is arguably the poster child for this trend; she’s built a billion-dollar company on her enhanced look.

If you’re considering fillers, just remember that some bruising is normal after the injection. Gently apply Smart Cover Concealing Crème to the affected area so you can enjoy your results immediately. Not ready to head to the derm’s office yet? Try our Camouflage Crème to conceal fine lines, and the Two-in-One Glow Stick for a fresh, natural look. You’re only as young as you feel, especially with a little help from Smart Cover!

Food Matters to Your Skin!

You may think you’re doing everything right, but food matters to your skin!

We know, we know: you wash your face in the morning, apply a moisturizer and SPF under your Smart Cover concealer, and limit your time in the sun. At the end of the day, you wash off the day’s dirt and makeup with Smart Cover Cleanser & Makeup Remover, and you even use a night cream to help rebuild skin cells and fight free radicals while you sleep for seven to eight hours. But guess what? Food matters to your skin!

If your diet’s not right, your skin won’t be right.

Even if you have the kind of metabolism that allows you to eat a double cheeseburger and wash it down with a chocolate shake without gaining an ounce, you may very well gain a blemish or two from all that sugar and starch. Allure.com writer Elizabeth Siegel notes that the jury is still out in terms of whether dairy really does cause breakouts, but it has been established that “too much sugar can break down collagen and elastin, making your skin look dull and causing wrinkles over time.”

So what foods should you eat for better skin?

Foods with lots of vitamin C, like strawberries, broccoli and citrus fruits, according to Self.com, help with the production of collagen. Collagen, of course, is what keeps your skin looking youthful and fresh.

Almonds and sunflower seeds contain Vitamin E, which help protect your skin from the sun—but you still need to wear sunblock!

Of course, leafy green vegetables like kale and spinach are great for you on a number of levels. When it comes to your skin, these foods are rich in Vitamin A, which helps with cell production and turnover, and can also help fight free radicals, which advance the aging process.

Smart Cover concealers can hide your blemishes and imperfections, but the right diet will help keep those blemishes from ever appearing in the first place!

Men and Makeup: A “Fad” That’s Here to Stay

Men and MakeupWhen it comes to men and makeup, “a lot of people are ready to live in a world where men feel welcome to wear makeup if they so choose.”

This bold statement comes courtesy of Huffington Post writer Julia Brucculieri, and she’s far from the only media voice making this observation. Increasingly, men are seeking out concealer to hide skin issues, the same way that women have done for generations.

Men are experimenting with eyeliner and mascara. They are contouring with blush and bronzer to enhance their bone structure.

Cosmetics companies are taking notice. Some of the biggest names in the makeup industry are now boasting male spokesmodels, and think pieces on the virtues of makeup are emerging in highly circulated—and famously manly— publications.

Men and Makeup

GQ writer Sean Hotchkiss recounts a highly relatable tale of dealing with cystic acne. One night, as he and his girlfriend got ready to go out, Hotchkiss complained about a large pimple on his face. In seconds, his girlfriend had whipped out her concealer and made the blemish virtually disappear. He was an instant convert.

“Wearing concealer will be the most effective, least fussy grooming move you make all day,” Hotchkiss advises his fellow men. He urges them to let go of their gendered hang-ups and adopt what he simply thinks of as a “lifehack.”

Smart Cover has been way ahead of this trend for a long time, with many loyal male customers. Smart Cover’s waterproof Concealing Crème has often been the only thing that worked for men and women who wanted to cover scars, tattoos, razor burn, and other skin concerns.

Now that the world is catching on that makeup is for everybody, might we interest you in the Hollywood Makeup Artist Kit?

Freckles Are Having A Moment!

It would appear that freckles are having a moment. This is quite a paradigm shift!

In popular Western culture, freckles were often associated with endearingly mischievous children, like the famous comic strip character Dennis the Menace. Freckles were almost used as a shorthand to convey youthful impishness. They were not typically considered a beauty trait.

This was illustrated in the beloved literary classic Anne of Green Gables by L.M. Montgomery. Anne’s red hair and freckles were a source of frustration to her, and as she grew up and became more beautiful, her freckles faded.

Love Your Freckles

A more positive attitude about freckles came from Pippi Longstocking, the character created by Swedish children’s author Astrid Lindgren. Pippi happened upon a sign outside a store window. It read: “Do you suffer from freckles?”

The very freckled Pippi marched into the store and told the lady behind the counter that she did not suffer from freckles.

“[The lady] took one look at Pippi and burst out, ‘But, my dear child, your whole face is covered with freckles!’

‘I know that,’ said Pippi, ‘but I don’t suffer from them. I love them. Good morning.’”

Freckles Are Having A Moment

At long last, it seems like the world is catching up to Pippi. Instead of hiding freckles with concealer, beauty trends are moving in the opposite direction. There are now makeup pencils made expressly for drawing faux freckles. Indeed, freckles have become such a sought-after beauty trait, that people are getting permanent freckle tattoos!

If you still feel like covering up your freckles, of course that’s your prerogative. Smart Cover’s waterproof Concealing Crème can cover freckles, as well as most other skin concerns. If you want to show your freckles, try the Smart Cover Stick to conceal dark eye circles and blemishes, and touch up with the Compact Finishing Powder. Complete the look with the Two-in-One Glowstick on your lips and cheeks.

Your lovely freckles will shine through and so will your natural beauty!

Do you wear short shorts?

Whether you actually wear short shorts or you prefer longer, more relaxed styles, you’re undoubtedly showing some leg this time of year, and you have plenty of options.

According to fashion writer Ana Colon for Glamour.com, “Bermuda shorts are undergoing a reinvention, and this season they’re reentering mainstream retail, with various interpretations—from baggy to fitted, from khaki to denim—available for any shoppers who would like just a little bit more coverage, please.”

If you want something a little more form-fitting, the 90’s trend of bike shorts as mainstream attire is making a major comeback. Whether you remember this look from the first go-around, or like this young Buzzfeed writer, it’s all new to you, bike shorts can be a comfy way of baring your legs without showing too much skin.

Of course, there are always capris if you want to feel nice and covered but still show off your shapely calves, and stay cool! It’s a classic look that can be dressed up or down and works for most body types. Cropped pants, which really just bare your ankles, look great with sandals or even flip-flops, and definitely evoke the feeling of summer.

Show Some Leg!

If you have varicose veins, bruises, or any other skin concerns on your legs, Smart Cover’s waterproof Concealing Crème will hide them for you. Choose a shade that matches your skin tone, and don’t be afraid to mix shades for a perfect match.

To create a sun-kissed look without having to reckon with potentially harmful UV rays, try Smart Cover’s Believable Bronzer, which works on the face and body. What’s great about applying the Believable Bronzer to your legs is that it not only makes them look tanned, but it instantly gives them a leaner, more toned appearance! You may just sport some short shorts, after all!

Fun Makeup Tips for the 4th of July!

If you’re the patriotic type, we have fun makeup tips for the 4th of July! Summer flies by, so savor your time with family and friends, enjoy all the backyard barbecues and fireworks. And if you’re really feeling festive, why not let your makeup reflect your mood?

Fun Makeup Tips for the 4th of July

You’re probably already rocking a red, white and blue outfit, so really make it pop with a bold red lip. “When it comes to makeup there is no bigger statement than red lips. The look is stunning, attention grabbing and a timeless classic. And the best thing is that anyone can pull off red lips,” writes Kate for Hairstyler.com.

Glittery makeup is very on-trend right now, according to Makeup.com. Sparkly eye shadow is the perfect way to show how much you love America! If you want to be a little more subtle while accentuating your Independence Day eyes, try white eyeliner. Cosmopolitan.com beauty writer Carly Cardellino notes that sometimes a simple white cat-eye is all you need:

“Just trace your upper lid with a white pencil and flick the pencil toward the outer corner of your eye, like you’re drawing a check mark. If you’re a newbie at creating the winged look, hold a business card at an angle at the outer corner of your eye and use the straight edge of the card as a guide.”

We’re now in the thick hot, sticky summer, so make Smart Cover’s Compact Finishing Powder part of your July 4th makeup regimen. It’ll keep your skin looking smooth and shine-free. Smart Cover’s waterproof Concealing Crème will cover any skin issues so you can focus on celebrating life, liberty and the pursuit of happiness!

Tattoos and You

Are tattoos and you friends for life, or bitter frenemies? Maybe you associate them with young, trendy people…or young, foolish people. For every meaningful and exquisitely executed work of body art, there are dozens of immediately regrettable tattoos, selected on the fly with the help of your friends rum and Coke.

Though tattoos are now virtually synonymous with impetuous youth, tattooing is an ancient practice, dating back to around 12,000 B.C. The word itself comes from the Tahitian “tatu,” which means “to mark something.” Ancient peoples from all parts of the globe seem to have arrived independently at this ritual of body modification in which pigment is inserted into skin to change its appearance permanently.

Tattooing was often an important aspect of cultural and even spiritual traditions, such as in ancient Egypt and India. As countries including England, France and Spain began to colonize other parts of the world, the European Christian ideals and aesthetics became the dominant forces, crowding out and sometimes even obliterating cultures and traditions of other peoples. The practice of tattooing became less commonplace, and even came to be regarded as barbaric or low-class.

Tattoos and You

Gradually, tattooing has reemerged to find itself a part of mainstream culture again. Even refined Hollywood actresses like Oscar winner Helen Mirren are sporting tattoos now! The one catch of course, is that tattoos are permanent. Though expensive laser procedures now exist for tattoo removal, they are expensive, painful and the results are not guaranteed.

Smart Cover’s Concealing Crème is a painless, inexpensive solution and it stays on until you wash it off. Having Smart Cover in your makeup bag is a decision you’ll never regret!

What’s the Top Cosmetic Procedure in America?

We all want to be attractive, but what’s the top cosmetic procedure in America?

Trends may vary, but wanting to be beautiful at all costs is universal. People will endure untold discomfort, spend thousands of dollars, and even put their own health at risk to achieve that elusive aesthetic ideal.

In Kayan, Burma, there is a fading tradition of what is known as the “giraffe women,” who would wear stacks of metal rings around their necks to elongate them. Never mind the pain and loss of mobility this surely must cause; it is all in the name of beauty. It should be noted, of course, that with the increasing prosperity and modernization of Myanmar, there are now estimated to be fewer than 100 women still upholding this practice in Burma.

What’s the Top Cosmetic Procedure in America?

Here in the United States, breast augmentation continues to be number one on the list of top cosmetic procedures. Eyelid surgeries, rhinoplasty (also known as nose jobs), tummy tucks, and liposuction procedures round out the top five. Thankfully, elective surgeries are safer and yield better, more natural-looking results today than they did when these procedures were still in their experimental phases. Still, it’s important to remember that there is an inherent risk any time you sign up for surgery.

Once you’ve weighed the pros and cons and decided that cosmetic surgery is the right choice for you, you’ll want to have support around you as you recover. In a perfect world, you will of course emerge looking and feeling like the very best version of yourself. As you’re healing, remember that Smart Cover Concealing Crème hides scars, and you can use it on your face and body.

If you’re still undecided about undergoing a cosmetic procedure, Smart Cover Cosmetics has a host of products to make you feel confident and beautiful… no doctor required!

Skin Positivity

Skin positivity has finally come to the forefront. For a long time, having skin issues like vitiligo, port-wine birthmarks, or even acne was a reason to be self-conscious. To compound that discomfort, there were no products on the market that effectively covered such skin concerns.

When Smart Cover came along, it was an incredible solution for women (and men) who had felt compelled to hide themselves away from the world. Finally, there was a concealer that actually concealed everything from tattoos to birthmarks to melasma to vitiligo. Best of all, it didn’t rub off like ordinary makeup, even when wet. It was… and is… a game-changer.

Skin Positivity

Recently, there has been a positivity movement among people with all kinds of skin issues. Vitiligo, characterized by the Mayo Clinic as “the loss of skin color in blotches,” is having an amazing moment in the world of high-fashion. Model Winnie Harlow, a beautiful young woman who has vitiligo, is enjoying tremendous success as a print and runway model… without covering her vitiligo.

People with port-wine birthmarks, like Smart Cover’s own gorgeous model Celina Leroy, are also deciding when they want to cover and when they don’t. There are infinite definitions of beauty, and it’s wonderful to see people empowered to go makeup-free when they want to. There’s nothing more beautiful than feeling confident in your own uniqueness.

Even acne seems to be coming out of the shadows. Pop singer Lourde has spoken candidly about her struggles with acne and is now an advocate for “acne positivity,” a mini-movement that encourages people to leave breakouts uncovered by makeup.

Smart Cover gives you the option to fully cover any skin issues you may have, but only when you feel like covering them. When you don’t? Feel free to skip the concealer and go straight to the Two-in-One Glow Stick! It’s all about choice in the end, and Smart Cover is all about giving you great choices.

Summer Skin Care Tips from Smart Cover

Of all the summer skin care tips, the most important is to protect your skin from the sun’s potentially harmful ultraviolet rays. You need SPF 30 or higher, applied before your makeup, and preferably a half hour before you head outside.

Summer Skin Care Tips

If you’re having a true outdoors day, perhaps at the beach or a water park, you’ll want to reapply your sunblock every two hours. Remember that your lips need protection too, so find a lip balm that contains SPF 30 as well. Too often, people overlook their lips in terms of sun protection and end up with cracked, sunburned lips or worse.

In the summer, your skin tends to produce more oil. This doesn’t mean that you don’t need to moisturize now, it just means that you can use your moisturizer a little more sparingly. And of course, stick to oil-free moisturizers.

Washing your face before bed is especially important in the summer. Your skin’s increased oils mix with sweat, whatever’s left of the day’s makeup, and of course the dirt and pollution that accumulates on your skin just from daily exposure to the environment.

Smart Cover’s Makeup Remover and Cleanser thoroughly washes and conditions your skin with its fruit acid and papaya enzyme formula, and you can use it not just on your face, but on your whole body. It easily removes even Smart Cover’s long-lasting concealers, and leaves your skin feeling fresh and smooth.

Taking care of your skin from the inside out is important, too. Drinking plenty of water is not only necessary for your well-being, but it will keep your skin looking beautiful and healthy. Also, eat lots of leafy green veggies and antioxidant-rich fruits. At this time of year, they’re in great abundance from local farmers.

Be mindful about what you put into your body, and your skin will thank you!