Mature Women Look Younger Than Ever!

Being sixty-something is no longer synonymous with “old.” If you don’t believe us, just go ask Kim Basinger, who is still breathtaking at 66 years of age. So why do mature women look younger than ever?

In 1960, the average American life expectancy was 69 years. Today, the number is closer to 79 years. People are living longer, healthier lives. It makes sense that we would look better too! 30 may be the new 20, but according to Katie Delach, 60 is the new 40.

“Healthier living through more active lifestyles, better nutrition and a more in-depth understanding of how our bodies work and age has extended the average lifespan,” writes Delach. She also notes that a more open dialogue about menopause and other health issues that arise in one’s later years is empowering women to feel attractive and engaged with life well beyond middle age.

Smart Cover Reveals Why Mature Women Look Younger Than Ever

Previous generations didn’t have the skincare regimens that most of us take for granted now. Your grandmother probably washed her skin with bar soap and maybe removed her makeup with cold cream. Today, we have a lot more information about how to take care of our skin well into our 60’s and 70’s.

The American Academy of Dermatology (AAD)advises you to stop using that bar soap. Try Smart Cover’s Makeup Remover and Cleanser to thoroughly wash your skin without stripping away its moisture. AAD also suggest shorter showers and gently patting the skin dry instead of rubbing it with a towel.

Your makeup routine needs to mature with you, too. After your moisturizer, use Smart Cover Moisture Primer Lotion and then Smart Cover Camouflage Crème. Jennifer Warner of Web MD has one last helpful hint: Smiling is “Mother Nature’s way of giving you a youthful appearance.” Think happy thoughts and let the world see how beautiful you are!