Products

Men and Makeup: A “Fad” That’s Here to Stay

Men and MakeupWhen it comes to men and makeup, “a lot of people are ready to live in a world where men feel welcome to wear makeup if they so choose.”

This bold statement comes courtesy of Huffington Post writer Julia Brucculieri, and she’s far from the only media voice making this observation. Increasingly, men are seeking out concealer to hide skin issues, the same way that women have done for generations.

Men are experimenting with eyeliner and mascara. They are contouring with blush and bronzer to enhance their bone structure.

Cosmetics companies are taking notice. Some of the biggest names in the makeup industry are now boasting male spokesmodels, and think pieces on the virtues of makeup are emerging in highly circulated—and famously manly— publications.

Men and Makeup

GQ writer Sean Hotchkiss recounts a highly relatable tale of dealing with cystic acne. One night, as he and his girlfriend got ready to go out, Hotchkiss complained about a large pimple on his face. In seconds, his girlfriend had whipped out her concealer and made the blemish virtually disappear. He was an instant convert.

“Wearing concealer will be the most effective, least fussy grooming move you make all day,” Hotchkiss advises his fellow men. He urges them to let go of their gendered hang-ups and adopt what he simply thinks of as a “lifehack.”

Smart Cover has been way ahead of this trend for a long time, with many loyal male customers. Smart Cover’s waterproof Concealing Crème has often been the only thing that worked for men and women who wanted to cover scars, tattoos, razor burn, and other skin concerns.

Now that the world is catching on that makeup is for everybody, might we interest you in the Hollywood Makeup Artist Kit?

Skin Positivity

Skin positivity has finally come to the forefront. For a long time, having skin issues like vitiligo, port-wine birthmarks, or even acne was a reason to be self-conscious. To compound that discomfort, there were no products on the market that effectively covered such skin concerns.

When Smart Cover came along, it was an incredible solution for women (and men) who had felt compelled to hide themselves away from the world. Finally, there was a concealer that actually concealed everything from tattoos to birthmarks to melasma to vitiligo. Best of all, it didn’t rub off like ordinary makeup, even when wet. It was… and is… a game-changer.

Skin Positivity

Recently, there has been a positivity movement among people with all kinds of skin issues. Vitiligo, characterized by the Mayo Clinic as “the loss of skin color in blotches,” is having an amazing moment in the world of high-fashion. Model Winnie Harlow, a beautiful young woman who has vitiligo, is enjoying tremendous success as a print and runway model… without covering her vitiligo.

People with port-wine birthmarks, like Smart Cover’s own gorgeous model Celina Leroy, are also deciding when they want to cover and when they don’t. There are infinite definitions of beauty, and it’s wonderful to see people empowered to go makeup-free when they want to. There’s nothing more beautiful than feeling confident in your own uniqueness.

Even acne seems to be coming out of the shadows. Pop singer Lourde has spoken candidly about her struggles with acne and is now an advocate for “acne positivity,” a mini-movement that encourages people to leave breakouts uncovered by makeup.

Smart Cover gives you the option to fully cover any skin issues you may have, but only when you feel like covering them. When you don’t? Feel free to skip the concealer and go straight to the Two-in-One Glow Stick! It’s all about choice in the end, and Smart Cover is all about giving you great choices.

Pregnancy and Your Skin

Pregnancy and your skin can be an unpredictable combination. For many women, finding out that they are expecting is one of the most joyful moments imaginable. Having a baby changes your life, but some women are surprised to learn how much it can change their skin. For starters, there is that famous “glow” pregnant women are told they have.

Pregnancy and Your Skin

It turns out that there are valid scientific reasons your skin seems to be aglow, according to The American Pregnancy Association. Firstly, when you’re pregnant, your body produces 50% more blood, giving your face a bright, rosy look.

Secondly, your hormones are hard at work, which causes your glands to produce more oil, resulting in a shiny appearance. If you’re worried about looking a little too shiny, try Smart Cover’s Compact Finishing Powder. It takes away the “greasy” look without diminishing your gorgeous natural glow.

Characterized by brown or grayish marks that usually appear on the face, melasma is a skin condition that most frequently affects pregnant women. Though it is not dangerous, it can be stressful, especially because ordinary makeup typically cannot cover the discoloration melasma causes.

Fortunately, the Smart Cover Stick and waterproof Concealing Crème hide the marks caused by melasma. Since you can use the Concealing Crème on the face and the body, it’s also a great way to cover varicose veins on the legs, which can sometimes occur with pregnancy.

For the acne breakouts that often come with pregnancy, cover blemishes with the Smart Cover Stick. Be sure to wash the excess oils from your skin before bed with a gentle cleanser like the Smart Cover Makeup Remover & Cleanser.

The inconveniences and cosmetic hurdles that can come with pregnancy may be temporary, but the joys of parenthood are forever. To get you through the good, the bad, and the beautiful, you always have Smart Cover!

 

The Emotional Impact of Acne

Often dismissed as an adolescent rite of passage, acne is a virtually lifelong affliction for many adults. While it may not cause much physical pain, the emotional impact of acne can be enormous.

Some acne treatments are inexpensive and easily purchased from your local drugstores, like many popular topical solutions. However, those treatments only offer limited results, and even those results are short-term.

The Emotional Impact of Acne

For those fortunate enough not to know the daily anguish of living with acne, it is easy to wonder why people would pay so much money and endure uncomfortable side effects just to get rid of “a few pimples.” However, the desire to be rid of acne, understandable in and of itself, is not a matter of simple vanity. Research has found that there is a direct correlation between acne and depression.

“Over the 15-year study period, the probability of developing major depression was 18.5 percent among patients with acne and 12 percent in those without,” according to Nicholas Bakalar of The New York Times. The risk for acne-related depression is at its highest within the first five years of diagnosis.

Many people are reluctant to give themselves permission to spend money on skincare and cosmetics, seeing it as a superficial indulgence. However, scientific research has concluded that there is a definitive link between one’s mental health and the health one’s skin. Noncomedogenic concealers, like Smart Cover Concealing Creme, and high-quality makeup removers that also cleanse and condition the skin, are not just a way to take care of your skin; they’re a way to take care of you.

Managing Acne

Teenage girl checking her face for pimple in the mirrorWhen you got your first pimple at twelve or thirteen, you were undoubtedly horrified but you also understood it as a rite of passage. With puberty comes acne, unless you’re really lucky. And surely by the time you get out of high school, you’ll be done with breakouts for good, right?

Ha!

Again, some people may actually be so lucky but for most of us, blemishes are a lifelong nuisance. Once upon a time, dermatologists dismissed diet as an acne trigger, but fortunately research has now confirmed what most of us have always suspected: what you put in your body shows up on your body! It seems pretty obvious when you look at it that way.

Experts recommend adding the following foods to your diet if you want to reduce acne:

“Parsley, sage, rosemary and thyme” is more than just a song lyric. Introducing herbs into your diet will help your complexion, according to totalbeauty.com.

Vegetables packed with vitamin A, such as carrots and sweet potatoes will do your skin good!

Cucumbers, with their high content of water, help flush the toxins out of your body.

Zinc! If you’re a fan of oysters, you’ll get double the daily requirement of zinc in one serving (the jury’s still out on whether oysters can improve your love life, however).

Though milk products are usually not recommended if you’re trying to control acne, yogurt is the one exception.

If the candy aisle is calling you, head straight for the dark chocolates. Most sweets will worsen your acne but the high concentration of antioxidants in dark chocolate will help your complexion.

Water. Obviously.

Though eating right and getting enough sleep will definitely help to keep acne at bay, sometimes a big, ugly pimple will decide to rear its unwelcome head anyway.

If you don’t have time to hide under your bed until it disappears on its own, try Smart Cover’s Acne Rescue Kit. It goes on creamy and instantly hides facial flaws like fine lines, dark eye circles and yes, blemishes. Leave those teenage insecurities in the past where they belong and show your beautiful, clear face to the world!

 

Smart Cover Stick to the Rescue

 

Makeup Tutorials  –  How to use the Smart Cover Stick

Watch professional Makeup Artist Andrea Guttadauro demonstrate how quick and easy it is to apply the Smart Cover Stick. Formulated to give highly pigmented, targeted coverage the Cover Stick conceals many facial imperfections including dark eye circles, acne, bruising, and scarring. It comes in one neutral shade and can be worn under make-up or alone. This type of concealer comes in a lipstick case and it’s shaped so you can use it to get into harder to reach areas in the corner of your eyes or around your nose for redness. The Cover Stick’s creamy base produces a flawless, silky finish. It brightens your face and helps with those tired looking eyes.