April Is Stress Awareness Month

There is no more important beauty tool than self-care. If you’ve been rushing from one obligation to another without taking a moment for yourself, Smart Cover invites you to STOP! April is Stress Awareness Month and it’s time for you to take care of you.

You know that eating right and getting eight quality hours of sleep is vital to your health. But it’s just as critical for you to take a little time each day to decompress, even if it’s just for five or ten minutes. Experts tout the benefits of meditation for stress reduction.

According to ewellnessmag.com, “This practice of inward-focused thought and deep breathing has been shown to reduce heart disease risk factors such as high blood pressure. Meditation’s close relatives, yoga and prayer, can also relax the mind and body.”

Stress Awareness Month

If that’s not your style, there are plenty of other ways to de-stress. Daily exercise, even if it’s just a twenty-minute walk, causes the release of endorphins, also known as the “happy chemicals!” Most of us are guilty of spending too much time staring at our phones, but unplugging is a great way to relax.

Take a break from your newsfeed and let yourself just breathe. “Although the link between stress and heart disease isn’t clear, chronic stress may cause some people to drink too much alcohol which can increase your blood pressure and may damage the artery walls,” warn the experts at Heart.org. Other stress-induced behaviors that can increase your risk for heart disease include smoking and poor eating habits.

Not sleeping enough? Hide dark eye circles with the Smart Cover Stick. Want to cover fine lines and wrinkles caused by too much worrying? We’ve got Smart Cover Camouflage Crème. We can help you look great… and reducing stress will help you feel great inside and out.

Smart Cover and How to Deal with Age Spots

If you have a fair to medium complexion and you’re over 40, you’ve probably had to deal with age spots, according to Healthline.com. Also known as sun spots, senile lentigo, solar lentigines—or worst of all, liver spots—age spots are often the result of too much exposure to ultraviolet rays. This can occur if you spend a lot of time outside without protecting yourself from the sun, or if you’re a tanning bed enthusiast.

The best way to deal with age spots is to prevent them, of course. Whether your complexion is fair, medium or deep, ultra-violet rays can be harmful. Never go out in the sun without applying SPF 30. Also, remember that wide-brimmed hats are your friends! Generally, age spots are not dangerous or painful, but always show your doctor anything new that appears on your skin during your annual checkup.

How to Deal with Age Spots

Mayoclinic.org offers several potential solutions if you are determined to get rid of your age spots, though results often vary. There are lightening creams available by prescription. These may make your skin even more vulnerable to harmful UV rays.

“Laser and intense pulsed light therapies destroy melanin-producing cells (melanocytes) without damaging the skin’s surface,” but this requires at least two or three sessions and it’s not cheap. Other treatments include chemical peels, dermabrasion, and even cryotherapy.

If you aren’t ready for the hassle and expense of more drastic options, Smart Cover can help you deal with age spots in seconds! Use the Smart Cover Stick for a quick, convenient way to hide facial flaws. And Smart Cover Concealing Crème will cover all kinds of skin issues, including age spots, on your face and body. With Smart Cover, you can stop thinking about your imperfections and start appreciating how perfect you really are!

Top 5 Makeup Don’ts for Mature Women

If you’re like a lot of American women, you started wearing makeup in your teenage years. Maybe you had to cover up some adolescent acne, but back then wrinkles and sagging skin were not a problem. The rules change as you get older, so we want to share the top 5 makeup don’ts for mature women.

Don’t over-line your eyes.

Use a soft, gliding pencil.  Makeup expert Ariane Poole told writer Margaret Manning that older women shouldn’t follow the lash line all the way down to the outside of the eye. “You shouldn’t keep on going down, like you used to do, because now your eyes go down naturally. Instead, just stop slightly short of the end of your lashes. When you open your eyes, you’ll see it doesn’t look weird, but very nice, and it kind of uplifts your eyes.”

Don’t apply a continuous streak of blush from lips to ears.

It will just give you a hollowed-out look that will age you instantly. “Swirl blush ever so slightly higher on the apples,” recommends Blake Bakkila from Goodhousekeeping.com.

Don’t skip the primer!

The older you get, the more important it is to prime your skin before applying foundation. This not only helps your makeup stay on longer, it keeps it from sinking into fine lines and making you look older than you are. Use Smart Cover Moisture Primer Lotion before your concealer.

Don’t wear eyeshadows that wash out your complexion.

If you’re very fair, try cool pinks. If you have a deep skin tone, vibrant colors will bring out your natural beauty.

Don’t ignore your eyelashes.

Curling your eyelashes takes about fifteen seconds and instantly makes your eyes look more alert and youthful.

These makeup don’ts for mature women wouldn’t be complete without one more little reminder: don’t forget your Smart Cover!

The Number One Health Risk for Women over 60

If you’re aged 60 or older, it probably still catches you by surprise when you’re reminded of your age. Even if you feel fantastic, you should be aware of the top health risk for women over 60, so you can stay strong and healthy for many years to come.

Smart Cover is a longtime champion of mature women, with cosmetics that help you look and feel your best at any age. Our Camouflage Crème goes on smooth and creamy even on older skin, and our signature Concealing Crème hides all kinds of skin imperfections, including age spots. But it doesn’t matter how beautiful you look if you aren’t knowledgeable about potential health dangers.

Heart disease is the number one health risk for women over 60. Women are far more vulnerable to heart disease than they realize, especially into middle age and beyond. Rosie O’Donnell learned this lesson firsthand back in 2012, when she was only 50 years old. In her comedy special, “A Heartfelt Standup,” she offered a mnemonic for recognizing the sometimes-sneaky symptoms of a heart attack: HEPPP.

The Number One Health Risk for Women Over 60

According to O’Donnell, the acronym stands for: Heat, Exhaustion, Pale, Pain and Puke. It may seem a little crude, but women often don’t have the same symptoms of cardiac arrest that men do, and if this helps you to remember and recognize the signs, then it’s done its job!

Healthywomen.org notes, “High blood pressure and high cholesterol can lead to heart attacks and strokes, so having your blood pressure and cholesterol checked regularly is essential.”

Women are often more susceptible to developing health problems, points out Aginginplace.org,  “simply for the fact that they, generally, live longer than men do.” Make the most of your time and take care of yourself, so that your life is not just long, but healthy.

Tips for Women over 60 Dating Online

When you think of online dating and finding romance on social media, you probably picture millennials in their 20’s and 30’s. After all, they are the internet generation in their dating prime. But there are more and more women over 60 dating online. Smart Cover has some hints to help you make the most of this brave new world.

Writer Margaret Manning, a sixty-something woman herself, suggests the website Meetup.com . “You can join groups for everything you can possibly imagine including hiking, art, photography, travel or dining out. They also have events for men and women our age and can be a great opportunity to meet new people.”

Shani Jay, writing for the dating website Zoosk.com, reminds women over 60 dating online that nowadays “everyone is on some kind of online dating platform or app, whether they’re 18 or in their seventies… it’s one of the best ways to meet someone who’s looking for a serious relationship.”

Smart Cover’s Tips for Women over 60 Dating Online

The first step to creating an online dating presence is posting a beautiful picture of yourself, but no posting old photos that no longer look like you! We suggest you have a friend take a new photo of you. When you’re applying your makeup, think about putting the very best version of yourself out there.

Use the Smart Cover Stick to hide dark circles under your eyes so you look fresh and vibrant. Smart Cover Camouflage Crème is perfect for mature skin. It will conceal fine lines and other facial flaws while leaving your skin looking smooth and creamy.

Keep your eye makeup subtle, carefully adding eyeliner close to your lash line and smudging it slightly for effect. Curl your lashes, add mascara and your favorite lipstick. The most important accessory for women over 60 dating online? A genuine smile! Have a good time with it!

Smart Cover Presents 2019’s Hottest Spring Color Trends!

It may seem a little soon to be thinking about spring color trends, but the flowers can’t bloom fast enough as far as we’re concerned! Punxsutawney Phil, the world-famous groundhog, did not see his shadow this year, and we all know that means an early spring.  So what are the hottest spring color trends for 2019?

Fashion blogger Maya Adivi has proclaimed that the color of the season is… yellow! “Yellow is a cheery, unisex color,” observes Adivi, “So it was a pleasure to have it warm up the sometimes cold spring/ summer runways.”

There are different shades of yellow that work for different skin tones. According to ET Online’s Amy Lee, finding the right yellow for your complexion is the key to making this cheery hue bring out your beauty. If you’re very fair, avoid pastels and stick to jewel tones and mustard yellows.

If you’re more olive, with yellowish or greenish undertones in your skin, try a warm honey shade. Writes Lee, “Ladies with deep skin tones like Lupita Nyong’o can pretty much rock any shade in the yellow spectrum.”

Which of the Spring Color Trends Is Your Favorite?

If yellow is not your style, plenty of other options lit up the runways for spring. Pink Peacock, Princess Blue and Living Coral were just a few of the standouts. After a drab winter under gray skies, you’ll look like a walking drop of sunshine in these gorgeous spring colors.

Let Smart Cover help you make the most of the spring color trends. Our Concealing Crème hides whatever skin concerns you feel like covering on the face and body, from tattoos to varicose veins and port-wine birthmarks, so you can wear a new spring dress with utter confidence. The first day of spring is on Wednesday, March 20th. Get ready for the happy!

Celebrate Valentine’s Day with Smart Cover!

There is no right or wrong way to celebrate Valentine’s Day. In fact, some playful singletons choose instead to throw Anti-Valentine’s Day parties! Eschewing the time-honored chocolates, flowers and romance associated with the 14th of February, they instead celebrate platonic friendship, independence and snarky fun.

Though it may seem bitter or needlessly gloomy in spirit, writer Amy Sowder offers another perspective on the Anti-Valentine’s Day trend. “Like a divorce party, this is a healthy, yet not-so-healthy-it’s-lame, way to celebrate your loss or lack of romantic love.” Anti-Valentine’s Day has become so popular that urban hubs like New York City now offer a number of special events geared specifically to singles and Anti-Valentine’s Day revelers.

Celebrate Valentine’s Day Your Way!

If you’re more of a traditionalist, don’t worry. It’s still cool to celebrate Valentine’s Day the old-fashioned way! Detractors often talk about the commercialism around Valentine’s Day, and it is a billion-dollar industry, but you don’t have to spend big bucks to show your love.

A quiet meal at home, a bouquet of flowers plucked from your backyard garden, and a handwritten note can be a lot more powerful than a dozen overpriced roses and an expensive dinner in a crowded restaurant. Don’t be afraid to be creative. Your significant other will love you for it!

It feels good to look good whether you’re satisfied and single or pleasantly partnered. This year, Smart Cover invites you to celebrate Valentine’s Day by giving yourself a gift! The Deluxe 10 Piece Starter Kit comes with Concealing Crème, the Smart Cover Stick, the Two-in-One Glowstick and other items to hide your flaws and bring out your beauty. Valentine’s Day often focuses on our love for others, romantic and otherwise. But as a wise person once said, loving yourself is “the greatest love of all!”

Get Ready for Super Bowl Sunday with Smart Cover!

Are you ready for Super Bowl Sunday? You’ve got a large flat-screen TV, a jersey so your team will feel you rooting for them from home, and enough snacks to feed, well, a football team. You might think you’re ready for the big game but what about your makeup game?

Smart Cover Has Just What You Need to Get Ready for Super Bowl Sunday!

Sure, it’s a casual vibe but it’s still a social occasion and you want to look great without trying too hard. Give those stiff jeans a rest and look comfortably chic with a cute pair of sweatpants.  As fashion blogger Sarah Barnes notes, “These loose-fitting casual staples have come a long way since gym class, making them totally appropriate to sport out and about.”

This is also the perfect opportunity to sport—er, no pun intended– your no-makeup makeup look. As Rio Viera-Newton writes for newyorkmag.com, this look is ideal for days “when you just want to look pretty and fresh without it being obvious that you’ve spent an hour on your makeup.”

Here’s how to be ready for Super Bowl Sunday in a few easy steps! After moisturizing, apply Smart Cover’s Moisture Primer Lotion so your makeup will look its best and stay put all day long. Use the Smart Cover Stick under your eyes to hide dark eye circles. It also covers blemishes and other facial flaws in seconds.

Smart Cover Camouflage Crème will give your face a smooth, creamy finish and the Two-in-One Glow Stick will give your lips and cheeks just the right hint of color and shine. If you feel naked without eyeliner, a simple cat-eye with liquid liner will bring out your eyes without being too over-the-top. Curl your eyelashes, swipe on some mascara and you’ll look like a naturally beautiful sports fan!

Top 5 Ways to Love Your Winter Skin

We’re a third of the way through winter and your skin may be feeling the effects. Here are Smart Cover’s top 5 ways to love your winter skin!

Too much hot water is drying to the skin, so beware those long, hot showers. What is great for your skin, however, is steam! It opens up your pores and boosts circulation. You can buy at-home facial sauna systems for under 30 dollars, or you can make your own for free. Just lean over a bowl of hot water for 15 minutes, with your face about a foot away from the bowl. Pat your face dry and moisturize.

The sun shines all year round, even if it doesn’t quite feel like it. That means you can’t slack off on applying sunblock every day. Use a moisturizer during the day that contains SPF 15 or more, and don’t forget your sunglasses when you go outside!

Love Your Winter Skin

There’s never a good time to fall asleep wearing makeup and winter is no exception. Use Smart Cover’s Makeup Remover and Cleanser to take off all your makeup without over-drying your skin.

After you wash your face, apply a moisturizer with antioxidants before bed. Antioxidants fight free radicals and help keep your skin looking young. Makeup.com explains: “Free radicals can damage the skin by trying to grab an extra electron from atoms in the skin. When atoms are taken away from molecules in the skin, it causes damage to our skin’s DNA that can speed along skin aging.”

Your skin tends to be dry in the winter, making it easier for foundation to seep into the cracks and instantly age you. Applying Smart Cover’s Moisture Primer Lotion before your concealer will give your makeup a smooth, even surface to “stick to,” and it’ll last longer and look better.

Love your winter skin with these tips from Smart Cover and you’ll cruise right into spring!

Is Your Face in Good Shape?

It’s the start of another new year and gym memberships are currently surging. This is when everyone wants to start fresh and finally become the best version of themselves. They also may want to work off the holiday sweets they’ve been enjoying since Thanksgiving! Going to the gym will get your body in better shape, but is your face in good shape?

Sweets, cold weather and plain old neglect can wreak havoc on the skin. Sugar can destroy the elasticity in your skin and cause you to break out. Going from the drying heat of the indoors to the frigid air outside can dehydrate your skin, which can break down collagen and cause wrinkles. The long winter months can make some people feel tired, or even a little depressed, which can make you a little more careless about your skincare. 

Getting Your Face in Good Shape

Some people worry that running and other high-impact exercises will cause aging. In fact, a character on the hit show Ally McBeal had a unique solution to keeping her face in good shape. The character Elaine Vassal, played brilliantly by Jane Krakowski, invented a “face bra” to mitigate the effects of jogging on her face. It turns out that running and other kinds of cardiovascular exercise are actually good for your skin, because they boost circulation and immunity. In real life, the best way to keep your face in good shape is by following some simple skincare rules.

Take off your makeup every night! Smart Cover Makeup Remover and Cleanser takes everything off without over-drying your skin. Moisturize every day and remember that you need sun protection even in the winter. Smile as often as possible. It’ll help you to keep your face in good shape and you just might make some new friends!